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Competitor MonitoringAdding Competitors

Adding Competitors

📖 3 min read

Why Monitor Competitors?

Competitor monitoring helps you:

  • See what content is working in your industry
  • Get inspired (not copy!) by successful posts
  • Identify content gaps you can fill
  • Stay on top of industry trends
  • Generate response content to competitor posts

How to Add a Competitor

1

Go to Competitors

From your brand dashboard, click on Competitors

2

Click "Add Competitor"

Enter the competitor's social media handle

3

Select Platform

Choose which platform to monitor (Instagram, Twitter, etc.)

Who Should You Monitor?

  • Direct competitors - Similar products/services
  • Industry leaders - Brands setting the trends
  • Aspirational brands - Brands with great content you admire

⚠️ Important

Competitor monitoring is for inspiration only. Never copy content directly - use it to spark your own ideas!

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